Job Description
Join GreenTech Innovations, a leader in sustainable technology, as our new Senior Digital Marketing Manager. We're seeking a strategic and data-driven marketing professional to drive our digital marketing efforts and help us achieve our business goals.
Responsibilities
- Develop and execute digital marketing strategies to increase brand awareness and drive customer acquisition.
- Manage and grow our social media presence, content marketing, SEO, and PPC campaigns.
- Collaborate with cross-functional teams to create engaging content and ensure consistent branding.
- Analyze campaign performance using tools like Google Analytics and optimize strategies based on data insights.
- Manage and mentor a team of digital marketing specialists.
- Stay up-to-date with digital marketing trends and best practices.
Qualifications
- Bachelor's degree in Marketing, Business, or a related field. MBA is a plus.
- Proven experience (7+ years) in digital marketing, with at least 3 years in a management role.
- Strong proficiency in SEO, SEM, social media marketing, and content marketing.
- Experience with marketing automation tools and CRM platforms.
- Excellent leadership, communication, and project management skills.
- Data-driven mindset with strong analytical skills.