Job Description
We're seeking a dynamic Performance Marketing Manager to join our growing team in the heart of New York. This role is instrumental in driving user acquisition and revenue growth through innovative and data-driven marketing strategies.
Responsibilities
- Develop and execute performance marketing campaigns across multiple channels (PPC, Social, Display, Affiliate).
- Analyze campaign performance and optimize for maximum ROI.
- Collaborate with cross-functional teams to ensure marketing efforts align with overall business objectives.
- Manage marketing budget and allocate resources effectively.
- Stay up-to-date with industry trends and best practices.
- Provide regular reports on campaign performance to stakeholders.
Qualifications
- Bachelor's degree in Marketing, Business, or related field.
- Proven experience (5+ years) in performance marketing, with a strong track record of driving results.
- Expertise in Google Ads, Facebook Ads, and other marketing platforms.
- Strong analytical skills and data-driven mindset.
- Excellent communication and presentation skills.
- Familiarity with marketing automation tools (e.g., HubSpot, Marketo) is a plus.